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How We Became TCHi::TCHA

Born in our backyard in the foothills of the Colorado Rockies, a place of abundant nature and outdoor activities, TCHi::TCHA [ti-tia] is an outdoor apparel and equipment company that is committed to bridging the gap between urban lifestyles and traditional outdoor activities. TCHi::TCHA, derived from the Dutch word "Titia" (associated with STRENGTH), offers eco-friendly apparel and equipment that empower urban outdoor enthusiasts to connect with nature responsibly. City-dwellers aren't playing enough outside, and TCHi::TCHA is"Where City Dwellers Meet the Great Outdoors!". We prioritize sustainability and inclusivity, ensuring that outdoor experiences are accessible for everyone while actively addressing environmental challenges.

- Where City Dwellers Meet The Great Outdoors!

Our Mission

Our TCHi::TCHA's mission statement is simple: We're in business to make the world's best eco-friendly products and develop innovative solutions to poverty and the current environmental crisis.


Why TCHi::TCHA

TCHi::TCHA is 1% for the Planet Certified and gives back to the planet. TCHi::TCHA is not only an outdoor apparel and lifestyle brand but also an Outdoor Movement that donates 1% of sales to charities to protect the environment and eradicate poverty. Check here to learn more about 1% For The Planet.

Sustainable Practices

At TCHi::TCHA, we are committed to sustainability and environmental responsibility. We put environmental sustainability practices before profit. Check here to learn more about our Environmental-Friendly Process and Fair Trade Initiatives and Environmentally Sustainable Artificial Intelligence for Outdoors.

A Force For GOOD

BUY ONE = FUND ONE GREEN STEM SCHOOL

Our philosophy is rooted in improving the human condition and our environment by giving back to humanity. For every product purchased, the company would fund programs that clean our oceans, protect our environment, and build GREEN STEM SCHOOLS (environment-based) in poor rural communities in developing nations. The ultimate aim of GREEN STEM SCHOOLS is to equip students in developing nations with STEM skills that they need to realize their full potential and break the cycle of poverty. TCHi::TCHA is not only an outdoor apparel and lifestyle brand but also a movement that aims to protect our Environment and eradicate Poverty.Check here to learn more about our impacts and partners.



Meaning Behind Our Logo


Our crown symbolizes victory and strength. It is the ultimate of whatever you are trying to achieve when connecting with the natural environment or facing the elements. Our logo reminds our community that STRENGTH requires action. A commitment to authenticity and living a meaningful life. It all starts here, at TCHi::TCHA! We invite you to support our mission and belong to something of greater purpose by joining our Outdoor Movement.